“We believe in two things: the pursuit of quality in all we do, and looking after one another. Everything else should just take care of itself.”
Valentine Vibes (Without the Fuss)
Comfortable, flattering styles you’ll reach for—date night or not. Because loving what you wear matters.
Sweater shop
Cozy Knits. Holiday Favorites.
Shop our new sweater collection.
The dream pair
Find your best denim.
From unbeatable prices.
Gift Cards
Give the gift of Blue Taylor Style!
from $10-$250.
Style with Heart
Family First, Always.
As two moms running Blue Taylor, we know life is busy, beautiful and full of love. Our brand is rooted in family values - hard work, gratitude and care for others. From our kids helping set up pop-ups to our community cheering us on, every piece we share comes from the heart. We're here to create a shopping experience that feels like home: warm, welcoming and built on connection.
Rooted in Family
Rooted in family, fueled by community.
At Blue Taylor, we believe fashion is more than clothing - it's connection. We are a small, mom-run business built on love for family, friendship and community. Every piece we curate is chosen with care, designed to bring comfort, confidence and joy to everyday lift. We celebrate quality over quantity, timeless coast style, and the strength that comes from lifting each other up.
Designed for You
Inspired by the coast, designed for you.
At Blue Taylor, we celebrate the strength, spirt and style of people everywhere. As a mom-run business, we understand the balance of busy lives and bold dreams. Whether you're strolling a winery, chasing kids at the park or watching the sunset by the water, Blue Taylor is about bringing that relaxed, carefree feeling to your everyday style.
Style with Heart
Family First, Always.
As two moms running Blue Taylor, we know life is busy, beautiful and full of love. Our brand is rooted in family values - hard work, gratitude and care for others. From our kids helping set up pop-ups to our community cheering us on, every piece we share comes from the heart. We're here to create a shopping experience that feels like home: warm, welcoming and built on connection.
Rooted in Family
Rooted in family, fueled by community.
At Blue Taylor, we believe fashion is more than clothing - it's connection. We are a small, mom-run business built on love for family, friendship and community. Every piece we curate is chosen with care, designed to bring comfort, confidence and joy to everyday lift. We celebrate quality over quantity, timeless coast style, and the strength that comes from lifting each other up.
Designed for You
Inspired by the coast, designed for you.
At Blue Taylor, we celebrate the strength, spirt and style of people everywhere. As a mom-run business, we understand the balance of busy lives and bold dreams. Whether you're strolling a winery, chasing kids at the park or watching the sunset by the water, Blue Taylor is about bringing that relaxed, carefree feeling to your everyday style.
Blog posts
Still Cozy, Looking Ahead: Blue Taylor in 2026
🍂 5 Fall Must-Haves You Can Wear On Repeat (From the BT Closet to Yours)
Looking to refresh your fall wardrobe without the stress of wondering what actually works in real life? We rounded up 5 must-have pieces you can wear on repeat — from cozy sweaters to the perfect denim — styled for everyday life, mom life, and holiday nights out. These are the pieces we personally reach for again and again because they’re flattering, effortless, and make getting dressed fun again.
💡 Plus, don’t miss the bonus self-care pick at the end — it’s a fan favorite!
Varsity Vibes: Game Day Stripes & Community Spirit 🏈✨
Game days aren’t just about the scoreboard—they’re about community, tradition, and feeling good in the moment. From bold stripes to comfy sweatshirts and sneakers, discover how varsity vibes and effortless style come together for the perfect sideline look.
